Insurance group, Hollard Ghana, has partnered Melcom Ghana to make insurance more accessible to Ghanaians and widen insurance penetration.
The partnership will see Hollard provide insurance, starting with life insurance and savings policies, to customers of the retail giant, Melcom Ghana, via an in-store Hollard-on-the-go booth, according to a report on the website myjoyonline.com.
“We continue to do our part to improve insurance penetration in Ghana by making insurance more accessible. Melcom is where Ghana shops so it makes sense to enable shoppers to easily pick up insurance as they do their regular shopping.
“Melcom customers can shop, buy insurance, pay premiums, make claims or simply enquire,” said group CEO of Hollard Ghana, Patience Akyianu. She added, “There is great benefit when insurance and retail giants partner each other. Our partnership with Melcom speaks to our continued effort to put our customers and Ghanaian public at the forefront of what we do.”
On his part, group chairman of Melcom Ghana, Bhagwan Khubchandani, said, “We are pleased to include insurance via this partnership with Hollard. It is a strategic fit. The growth of Melcom is largely due to the support of our customers, so we will do what we must to also make life easier for them.
“Insurance is an enabler of social good, so we are on the right track. Our goal is to become a one-stop-shop for all shopper needs.”
