BY NKECHI NAECHE-ESEZOBOR— Upon receipt of all necessary approvals from the National Insurance Commission (NAICOM), Old Mutual Nigeria Life Assurance Company Limited and Old Mutual General Insurance Company Nigeria Limited have announced their rebrand and name change to emPLE Life Assurance Limited and emPLE General Insurance Limited respectively.
This is contained in a statement made available by the company that this transformation follows the completion of the acquisition of 100% of Old Mutual’s equity in both businesses by emPLE Group.
emPLE Group is dedicated to delivering superior financial solutions and fostering long-term growth and value creation across Africa. Central to emPLE’s purpose is empowering people by providing innovative financial solutions that enhance their freedom, security, and prosperity.
Old Mutual has been a prominent player in Nigeria’s financial landscape, offering comprehensive life assurance, general insurance, savings, and investment solutions to over 1.5 million customers across the country.
With the acquisition finalized, the companies will now operate under the emPLE brand, reflecting their integration into the emPLE Group’s vision and strategy.
The acquisition of Old Mutual’s insurance businesses in Nigeria and their transformation to emPLE mark a pivotal moment in emPLE’s journey. emPLE is poised to enhance its service offerings and customer engagement, positioning itself as the premier insurer in Africa.
This rebranding allows emPLE to consolidate its strengths, expand its capabilities, and build lifelong financial partnerships with its clients.
According to Mr. Olalekan Oyinlade, Managing Director of emPLE General Insurance Limited, “The rebranding to emPLE signifies a new chapter for us. We remain steadfast in our dedication to delivering innovative insurance solutions that meet the evolving needs of our customers. emPLE, meaning empowering people, reflects our mission to protect and empower individuals and families throughout Africa, ensuring their financial security and prosperity.”
