Mrs. Ukachi Orji, MD/ CEO KBL Insurance Limited
As part of its efforts to motivate Nigerians to embrace insurance from more digital and seamless platforms, KBL Insurance Limited has launched a new website, www.kblinsurance.com.
The website, apart from making insurance products more accessible to insurance subscribers, will allow customers across the country to buy insurance products online, lodge their claims reports with supporting documents, real time, and bridge time, while increasing better interactions with operating officers of the brand, for improved productivity.
This new effort is in furtherance of KBL’s commitment to deepening insurance penetration in Nigeria, improve the sector’s numbers towards the nation’s gross domestic product (GDP), while latching on its wide financial and technical expertise and good claims settlement history, to achieve improved value.
The revamped website which now wears a fresh look and feel, its primary colours still dominant, with several other organic features, not only affords users the opportunity to easily navigate through uniquely tailored-product offerings, but also makes the instant purchase of other products available in the bucket.
The Managing Director/Chief Executive Officer, Mrs. Ukachi Orji said: “The revamp of our website is predicated on our motivation to drive and increase accessibility via digital means, improve transparency, curtail time spent in accessing service, provide convenience to our customers and the insuring public, as well as mitigate risks using technology”.
She attributed the efforts of many weeks deployed in the design of the website to the determination of the company, in ensuring insurance services are made available with ease to end users. She noted that her company’s new website now makes buying insurance easy and convenient.
She added that the move is not only a response to the brand’s drive to deepen insurance penetration, but an effort to increase awareness, improve accessibility of insurance solutions, and help Nigerians appreciate the value Insurance brings to the socio-economic space.
Mrs Orji further said: “Our new website provides information about who we are, what we stand for and our vison and mission. The design is consistent with a site-wide navigation system with improved menu functionality that directs a visitor to the information most relevant to him. We have injected photographs of members of our Board, and of our management team. It is also fully responsive with mobile devices, making it easy to navigate on a wide range of web browsers and portable devices.
“We have introduced a range of new content to the website, including reports on our activities and events, and a chat support communication system. We will be increasing our communications, through our newsletter and provide new articles and relevant notifications. We shall be adding video content as well as product information, to provide visitors to our website all the information they need to evaluate our services and products.”
She also enjoined Nigerians to accept insurance as it has been embraced in the developed world, reiterating that a great future does not just happen, but comes when people make the right plans and have the right protection for those plans. This is the help insurance offers.
She added that buying insurance should be an activity that fits into our everyday life. It necessitates that people should be able to purchase insurance or make a claim ‘on the go’. The website’s functionality also demystifies the illusion that ‘insurance companies don’t pay claims”, “insurance companies are so slow in processes”. Not anymore, things are changing.
The new web design, which is user friendly promises to deliver reliable and optimal performance, improve customer engagement, whilst enhancing the overall quality of service to the business.
Known for its specialty in Motor Insurance, expertise in Marine Insurance, Fire and Personal Accident, among other classes of Insurance, KBL Insurance is a General Insurance Company with a young and dynamic workforce, innovative products and excellent service delivery, driven with a robust ICT infrastructure.
This launch re-enforces KBL’s commitment in being one of the best insurance companies in Nigeria, geared towards ensuring maximum satisfaction of all its stakeholders.
